Archive for May, 2007

Freakonomics

In an eye-opening talk — presented before the publication of Freakonomics — Steven Levitt presents one of the book’s more fascinating analyses. Sifting data collected through first-person interviews with a Chicago drug gang, he shows that drug dealing is not at all a quick route to riches. And yes, a drug gang does have a [...]

Business

Simplicity Sells

New York Times technology columnist David Pogue opens his talk with a rousing musical number about the trials of customer support, then launches into some sharp commentary on “The Software Upgrade Paradox” (“Improve a piece of software enough times, you eventually ruin it”). Next he takes on the worst interface design offenders, the causes of [...]

Business, Design

There’s Innovation Ahead

The dot-com boom-and-bust is often compared to the 1849 Gold Rush, and Amazon.com founder Jeff Bezos offers historical evidence showing how similar they were: from the riches made by pioneers to the media hype that attracted luckless speculators. But a better analogy can be found in the early days of the electric industry, he says. [...]

Business, Innovation

Rise of Amateur Professional

In this deceptively casual talk, Charles Leadbeater weaves a tight argument that innovation isn’t just for professionals anymore. Passionate amateurs, using new tools, are creating products and paradigms that companies can’t. He describes the rising role of serious amateurs (“Pro-Ams,” as he calls them) through the story of the mountain bike. About Charles Leadbeater: A [...]

Business, Innovation