InfoCompanions » Corporate Responsibility Movement http://www.infocompanions.com Brain spasms of an enthusiast who loves to live at the intersection of business, innovation, process and technology Sun, 26 Sep 2010 16:37:28 +0000 en hourly 1 http://wordpress.org/?v=3.3 The Power of Unreasonable People: How Social Entrepreneurs Cause Change http://www.infocompanions.com/the-power-of-unreasonable-people-how-social-entrepreneurs-cause-change/ http://www.infocompanions.com/the-power-of-unreasonable-people-how-social-entrepreneurs-cause-change/#comments Sun, 17 Aug 2008 06:00:00 +0000 Himanshu Sharma http://www.infocompanions.net/?p=105 Renowned playwright George Bernard Shaw once said “The reasonable man adapts himself to the world, the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man.” By this definition, some of today’s entrepreneurs are decidedly unreasonable–and have even been dubbed crazy. Yet as and Pamela Hartigan argue in The of Unreasonable People, our very future may hinge on their work. talks about how the most successful social entrepreneurs are unreasonable, but their emotional, highly ambitious nature drives them to solve some of the world’s most pressing problems.

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About John Elkington:
Co-founder of in 1987 (Chair from 1995 -2005), and Founding Partner & Director of Ventures, John Elkington is a world authority on corporate responsibility and sustainable development. In 2004, BusinessWeek described him as “a dean of the corporate responsibility movement for three decades.” Established in 1987, advises clients on the risks and opportunities associated with corporate responsibility and sustainable development. Working at the interface between market forces and societal expectations, seeks solutions to social and environmental challenges that deliver long term value. With offices in , Zurich, New York and Washington, DC and team members representing more than ten nationalities, works with leading companies, NGOs and influencers around the world. Clients include ABN Amro, BP, Coca-Cola, Ford, Microsoft, Nestlé, Nike, , Shell, Swiss Re, Unilever and Wal-Mart. A global network of experts and partners helps to track emerging agendas, evaluate the market implications and engage business and its main stakeholders worldwide.

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